The term “meme” comes from the Greek word “mimema,” meaning “imitated.” According to Encyclopedia Britannica, this term was initially introduced in 1976 by British evolutionary biologist Richard Dawkins in his work The Selfish Gene. However, it was not until roughly 2014 when users in the /r9k/ channel of the popular site 4chan began referring to original illustrations and photoshops of Pepe the Frog as “Rare Pepes.” 4chan users would share allegedly “rare” images of Pepe as if they were trading cards, initially on sites like eBay and Craigslist, but eventually, via Counterparty, one of the earliest chains to run on top of Bitcoin, Rare pepes went from meme to movement via the trading of cards and adoption of PepeCash. What is most remarkable about this ecosystem is that it was initiated in 2016/2017, way before most others were at all aware, let alone interested in NFTs.


Fast forward to March of 2022, and Rare Pepes are, in my personal opinion, one of the most undervalued NFT classes on the market. While yes, there have been momentous sales of Nakamoto cards over the past year or so, a treasure trove of OG NFTs from 2016-2018 are currently sitting on opensea for the taking on the Emblem Vault Ethereum account at a floor price of 0.032 ETH. You may be asking, ‘since these were minted on a Bitcoin layer two (for lack of a better term), how can one buy them on Ethereum? 



Thanks to the incredible people at Emblem Vault– real counterparty NFTs from the early days of the space have been bridged over to Ethereum and Polygon, and are now accessible for us to buy on Opensea! According to Decrypt: “Emblem Vault is a tokenized multi-asset wallet [that] wraps crypto portfolios into a single NFT token.” So hodlers of OG counterparty NFTs are able to simply and safely bridge their NFTs, such as Rare Pepes, over to ETH, Polygon, and more!


How can you make sure that the NFT you’re buying is authentic? Since these are bridged over, and since we’re in the crypto space here, it’s up to us to do our own due diligence. So every time you buy any NFT from an Emblem Vault account, on Opensea for instance, it’s up to us to check the NFT’s emblem finance and XCP explorer links to ensure that the item we’re buying is a) an Original Rare Pepe (see example here) and b) via the XCP explorer link click on the asset, then click on “issuances” to see how many of a Rare Pepe NFT were originally minted. 


While you will notice that there is an abundance of Rare Pepes available on Opensea, not all Pepes are made equal. While I’m not here to give financial advice, it should be obvious to anyone with a background in crypto or NFTs that the most scarce and oldest editions of these NFTs are inherently the most ‘rare.’ With the appropriately named Rare Pepes, rarity varies quite a lot from NFT to NFT. Some pieces come in editions of several million, and if you check them via the XCP explorer, you’ll see that they’re only evaluated at pennies apiece, so in my opinion, not worth buying for even 0.032 ETH. 



However, there are NFTs available which are from incredible scarce mint batches of 5000, 3000, 1000, or even a few hundred. Since most of these were minted 5+ years ago on Bitcoin, and only some have been bridged over to ETH or Polygon, most of these collections are lost in a wallet somewhere, and many can’t be claimed. Owning a Rare Pepe from one of these small-batch collections today means that you likely own one of only a few hundred accessible NFTs, the scarcity of these Pepes making them, from my perspective, some of the rarest. 


So while you can’t currently get a Nakamoto card for less than 100 ETH as of today, you can still snag some pieces of early NFT history on Opensea that are, in my opinion, still incredibly undervalued. Again, while we don’t give financial advice here, we can delve into the history of NFTs and pinpoint specific projects which we deem important and Rare Pepes are–undoubtedly–one of them. The purpose of this new series is for me to delve into the background of some of the OG NFTs in my collection. In the next article in this series, coming soon, I’ll delve into why I’m currently hodling gen0 CryptoKitties. 

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Popular NFT brand, Bored Ape Yacht Club, is in talks with venture capital firm, Andreessen Horowitz, to lead a funding round of about $5 billion to raise their valuation, according to the Financial Times. The deal is still a work in progress as no terms have been agreed upon but will surely be one to watch out for.


Although BAYC has yet to comment on the negotiations officially, they have previously said they plan to create a strong brand and hand it over to the community. Another source, NFTNick.eth, told his Twitter followers that this would likely be huge for the NFT industry as it will validate the NFT business model if this deal comes to life and the news gets out.


Crypto companies generally utilize funding to expand their businesses and scale their operations globally. For example, back in 2013, When Coinbase was valued at $143 million, it received about $20 million in funding from Andreessen Horowitz. It is currently valued at $86 billion. Even successful brands like BAYC require external funding to grow faster than what investments from their own profits can achieve. BAYC receiving VC funding will allow the brand to expand its business, and you will expect its valuation to increase in the future as the demand for BAYC NFTs continues to grow.


Bored Ape Yacht Club, a collection of 10,000 uniquely generated cartoon images of ape NFTs, went viral in 2021 even before prominent celebrities like Eminem, Stephen Curry, and Jimmy Fallon, amongst others, bought them. The frenzy does not end with merely acquiring a Bored Ape NFT, as ownership connects you to many celebrities and popular influencers who are members of this club. The number of celebrities ‘aping in’ is increasing every week.


Bored Ape NFTs, which were minted on the Ethereum blockchain, has recorded more than 393,000 in trading volume and have at least 6300 owners on OpenSea, with the lowest priced Bored Apes selling for about 18.5 ETH at the time of writing. Yuga labs, the team behind BAYC, has remained committed to growing the BAYC brand even further, and this potential deal with Andreessen Horowitz is a testament to their resolve.



Who is Andreessen Horowitz?


Andreessen Horowitz is an investment company based in Silicon Valley, California, founded by Marc Andreessen and Ben Horowitz in 2009, commonly known as A16z. The company has more than $28b in assets, with investments spanning from Crypto and Fintech to Healthcare.


A16z invests in companies across different stages of growth, from seed to startups, mid and late stages. They boast of a strong track record of having backed highbrow companies like Coinbase, Airbnb, Github, and Slack, transforming the then small businesses into giants.


A16z are not newcomers in the crypto space. In June 2021, the company announced a $2.2 billion fund to invest in crypto founders, teams, and networks. In addition, the Financial Times reported on plans by Andreessen Horowitz to raise more than $4.5 billion for crypto investments this year, doubling last year’s figures. A16z has been investing in crypto since 2013 and has shown interest in decentralized finance, Web3, creator funds, and the next-generation payment methods.

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Imagine accidentally selling an NFT worth over $1 million for only $26. That is precisely what has happened to Timothy McKimmy, who owned Bored Ape #3475 from OpenSea’s Bored Ape Yacht Club NFT collection.


Because of this, he is now suing OpenSea—whose legal identity is Ozone Networks—claiming they knew of a glitch that made the sale possible. So what does this mean for NFT buyers and sellers? Let’s take a look.


About the OpenSea Lawsuit


The claim being made by McKimmy is that OpenSea knew of a bug that allows people to purchase NFTs when they’re unlisted on their platform. De-listing an NFT from OpenSea’s platform with their “transfer” feature doesn’t necessarily remove listings on the blockchain’s back end, making it possible for hackers to purchase tokens for far less than their floor price.


Previous Victims

Others have fallen victim to this glitch already, and OpenSea has since added a feature that allows users to see their current listings, including those they may have believed were cancelled. From there, users can fully de-list their NFTs by paying Ethereum gas fees. However, those who have already fallen victim to the bug aren’t at all helped by this.


The Damages

McKimmy is demanding that OpenSea either return his Bored Ape NFT—which was shortly after resold for 99 ETH (about a quarter of a million dollars)—or pay him damages of over $1 million. He claims the Ape was worth $1.3 million, comparing it to one of lower rarity bought by Justin Bieber for a similar price.


Negligence Charges

McKimmy claims that OpenSea was negligent in that they knew about the vulnerabilities in their code but did nothing to fix it. Instead, they continued sales on their platform rather than pausing to rectify the problem despite knowing this.



Does McKimmy Have a Case?


The claims made do seem to have some weight. It’s true that OpenSea had been in communication with other victims of their platform’s exploit and had even made some settlements (though for less than the tokens in question may have been worth at the time), so it seems reasonable to believe that they were aware of the exploit and had done little to repair it.


On the other hand, OpenSea did recently add their “Listings” feature, allowing users to see their current listings, including those that they might have previously believed to have been de-listed. This may prevent future incidents but does not satisfy the damages against McKimmy and others in similar circumstances.


There seems to be a good chance that McKimmy’s negligence charges could secure a reward from OpenSea, even if his lawsuit, as it currently stands, has some errors (such as naming OpenSea as defendant instead of Ozone Networks, listing the incorrect address, etc.).



Lessons and Preventive Measures for NFT Holders

In terms of lessons that can be learned from this case, here are a few preventive measures NFT holders can put into place:


1. Know the Platform

It’s generally best to deal with platforms that already have a solid reputation in place. OpenSea has been at the center of multiple controversies in addition to this lawsuit, and that should be a warning to buyers to proceed with caution.


2. Keep an Eye on Listings

Just because you use a platform’s tool to de-list something doesn’t mean it’s completely gone. Rarible provides a tool where you can check on all current and previous listings, as does OpenSea with its new “Listings” tab, so it’s easy to keep an eye on what’s actually on the market. You may have to pay a fee to completely de-list your token, but that’s a small price compared to the value of a highly appreciated NFT.


3. Get Your Legal Stuff Right

The errors in McKimmy’s lawsuit may not altogether avert his efforts to recover damages, but they can still be an obstacle. Make sure you know which company you’re dealing with (not just the first name that pops up on their platform) and the jurisdiction in which they operate. Having some legal help on your side isn’t a bad idea either.



Lessons and Preventive Measures for NFT Sellers


There are some lessons to be gleaned for sellers as well. Even if you don’t lose a lawsuit, it’s still expensive to resolve it, making the following preventive measures invaluable.


1. Know Your Customer

While many value blockchain technology for its potential to protect anonymity, it’s still a good idea to know your customers. Doing so can help you avoid dealing with hackers and keep you more secure against liabilities that might result from exploits or illicit activity.


2. Review Your Code

To further shield yourself and your users against exploits, it can be worthwhile to review your code and platform activity every so often. Doing so can reveal potential bugs that could open you up to liability. If you find anything, correct it quickly. It may mean taking your system down, but expensive lawsuits can be far more costly.


3. Give Users Visibility

One of the issues with OpenSea appears to be the fact that users didn’t have much visibility over their listings. They used the platform’s “transfer” feature, believing that it would completely de-list their tokens when it, in fact, did not. If they had had more visibility, these errors might not have occurred (or at least wouldn’t have been OpenSea’s responsibility). As such, it’s worthwhile to implement functionality that gives your users plenty of visibility over their assets.


The Takeaway


It will be interesting to see what happens over the course of this lawsuit. The nature of blockchain technology and the various forces at work, in this case, could present some unique challenges when it comes to presenting the case to a jury, and the courtroom proceedings that follow could well shape the case law for future NFT-related suits. But, for now, it’s advisable to play things on the safe side.

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The last minutes of the Ethereum Community conference ended in some fast & furious token-swapping in the lobby of the Maison de la Mutualite. The excitement was courtesy of Hermez, a decentralized ZK (zero-knowledge) rollup specializing in low-cost token transfers. In cryptography, a zero-knowledge proof is when one party can prove to another that a specific mathematical statement is true without revealing any additional information. The concept helps with the transfer of sensitive information and allows blockchain transactions to remain private.


But back to EthCC [4]. Hermez hosted a conference-wide token exchange, which included tokens with quirky names such as the Future of France, Lambo, Elon Musk Muted, and Corgi.  This “conference trading” served as a casual ice breaker for attendees, although the atmosphere throughout the venue was already very social. Additional gamification elements were also present throughout the week (including a POAP raffle for volunteers and  SushiSwap’s NFT giveaway), making EthCC a nice balance between networking, community building, and educational initiatives. Before we pull the curtain on this year’s Paris conference, let’s look at some of the highlights from day three:



While building futures is exciting – at some point, the incoming regulations on Cryptocurrency and tokenization will likely put a slight damper on the Web 3.0 party. Luckily lawyers @silkenoa and @fatalmeh provided some insight on how to start thinking about these inevitable changes and incoming amendments to the law. Although they presented views rather than legal advice, the duo did cover a lot of important points that all holders of crypto and incoming DAOs should consider. In addition to clarifying that there is always a legal risk when holding crypto, there were some great jokes about the exodus from Berlin to Portugal due to the lack of elevators. For anyone looking for more insight into the legal side of tokenomics, they put together this handy (and collaborative) Crypto Legal Risk Checklist.



The concept of Proof of Personhood has been around since 2017 (and Vitalik Buterin proposed an identity system in 2014). However, Proof of Humanity (PoH) was only announced this past March by Kleros. POH is a social verification system that can help to throttle evil bots and provide resistance against Sybil attacks. One use case being explored by the decentralized arbitration service include a Universal Basic Income Token.


Humanity is a hot topic, especially as we enter a future filled with AI, IoT, and robots. As discussions around humanity increase, it’s also opened up the conversation about extending human rights to animals and natural resources. Many initiatives are utilizing NFT technology for environmental and social good to tackle this, including Project Ark. Today, however, we’re discussing tress.


On the main stage of EthCC, James Beck (Director of Communication at ConsenSys) discussed environmental personhood and how rights can be referred to natural resources on the Ethereum network. The concept of assigning human rights to non-humans is gaining traction, and Beck believes that the Ethereum blockchain can play a vital role in protecting and sustaining natural resources.


The example used by Beck was street trees, highlighting the need to protect them from damage and destruction. Utilizing the New York City Street Tree Map of 700,000 street trees, Beck explained the unique benefits of street trees: they absorb carbon, prevent erosion, and cool cities in the summer. He highlighted initiatives such as terra0, based in Berlin, that aims to provide automated ecosystem resilience frameworks.” In 2018, terra0 used censors on a bonsai tree to determine its various needs (more water, more light, etc.). Essentially, the tree is managed by a DAO, and when Ethereum is sent to the tree’s smart contract, humans provide the required upkeep. 


Citing this example, Beck seeks to expand on this concept by creating an NYC Street Tree Dao. Using the platform, he is crowdfunding for a specific Japanese Zelkova tree in Brooklyn. Beck’s case for tree DAO’s is further explored in a collectible NFT piece on Mirror.




Yes, there was a lot of legal talk happening on day three of EthCC. Primavera De Filippi (legal researcher at the National Center of Scientific Research (CNRS) in Paris) made it clear that current Intellectual Property (IP) and copyright laws do not necessarily protect works that are copied or re-sold on the blockchain. Not the best news, but at least there’s going to be a party on the Moon!



And finally, we got an update on the EU regulation, Markets in Crypto Assets (MiCA), from Dea Markova, Senior Director at the EU division of FTI consulting. While it appears these regulations might not come into effect until 2024, Markova hinted that the EU is far ahead of the U.S. and other major financial markets on regulation. Furthermore, the EU is more focused on providing solutions to problems rather than just presenting the problems themselves. In Brussels, the INATBA task force has been established to help lawmakers create regulations that don’t stifle innovation and development. One insight Markova provided is that tokens will likely be regulated based on the utility and purpose they provide (stablecoins will have different regulations than altcoins, for instance).


It’s too early to tell how this will all play out, but more governments and financial institutions are entering the DeFi space as these laws are being created.


What a whirlwind week in Paris! Of course, this is just a small amount of the information shared at EthCC. Check out this fascinating talk about MetaFi and the Open Metaverse by Outlier Venture’s Jamie Burke, as well as other talks from the EthCC [4] main stage.


Au revoir, and see you at the next Ethereum Conference!

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Paris has always been at the forefront of cultural movements, so it’s no surprise that it’s become the home for “the largest annual European Ethereum event focused on technology and community.” This week, the “city of lights” is playing host to the fourth annual Ethereum Community Conference ( EthCC [4]) with a series of exciting speaker series, workshops, and networking events focused on scaling and amplifying the Ethereum network.


While Bitcoin has been in the “mainstream” since at least 2017, 2021 could very well be dubbed “the year of Ethereum.” Both DeFi and NFTs are responsible for this growth, with banks and major corporations rushing to claim the title of “pioneer” within the blockchain space.  On the first day of EthCC [4]: DAOs, DeFi startups, new protocols, and established blockchain companies were set up throughout the sprawling Maison de La Mutualité. All of these projects presented are part of the Ethereum ecosystem and help developers and builders find the tools necessary to their decentralized objectives. Companies on-site included Boson Protocol, AAVE, Paraswap, Hermez, Celo, and the Stake DAO.


On the first day of the conference, there were many conversations in conference rooms and hallways alike about tokenization, smart contracts, cross-chain solutions, and derivates. There was also lots of talk on the subject of NFTs, one of the star applications of the Ethereum network.


From Charged Particles to presentations by digital art advisor Fanny Lakoubay, here are some of the NFT highlights from Day 1 of EthCC [4].




It’s hard to believe that the mainstream buzz around NFTs began only four months ago.  In that time, there have been record-breaking sales, countless meme mintings, and numerous news articles proclaiming that NFTs are dead


Beyond speculation of where the market is going, the numbers show that NFTs in the form of collectibles and digital art assets are still a very promising market. According to data compiled by, there have been more than 200,000 sales during June of 2021, with collective revenue exceeding $224 million USD.


Collectibles continue to lead sales, accounting for almost 66% of the total NFT market, while art NFTs only account for 14% of all total sales. co-founder Gauthier Zuppinger presented this data at the conference.


While the market is not as bullish as it was in March, it’s likely this fall will see a plethora of new projects, which will potentially bring in entirely new collectors and revenue to the space.





Insight into French public opinion was delivered by New York-based digital art advisor Fanny Lakoubay. While many traditional institutions have yet to embrace or see value in utilizing NFTs, many auction houses (Sotheby’s, Christie’s, Bonhams, Phillips, Cambi) have leaped into the space. It’s also interesting to note that a handful of museums are also experimenting with NFTs. There have been NFT projects from the Italian museum Le Gallerie Degli UffiziThe Hermitage, and The Whitworth at the University of Manchester.


In addition to showcasing how NFTs have affected the traditional art market, Lakoubay also highlighted some leading marketplaces in the ecosystem. These included permissionless platforms such as Open Sea, Rarible, and Hic et Nunc; invitation-only platforms like Foundation, Super Rare, Makersplace, and Known Origin; and curated platforms such as folia, blank, palm, and snark art.




The presentation by Ben Lakoff from Charged Particles helped to reiterate that the capabilities of NFT technology extend far beyond art. Lakoff also shared insight into the “NFT Avatar” market, which includes projects such as Crypto Punks, Bored Ape Yacht Club, Super Yetis, and Wicked Craniums. According to the data presented, secondary sales of NFT Avatars reached almost $350 million (USD) in the second quarter of 2021.


Lakoff highlighted the use of NFTs as access tokens, which allows owners to unlock private content and helps facilitate the creation of community memberships. With global loyalty programs expected to reach $216 billion by the end of 2021, it’s likely more brands and companies will capitalize on this use case of NFTs to drive revenue and strengthen relationships with their customers even further.


What does the future of NFTs hold? According to Lakoff, many platforms are focused on fractional ownership. In theory, it will be easier to split the ownership of digital works when compared to physical assets. Other use cases that are on the horizon include the renting of NFTs, and the ability to use NFTs as collateral for borrowing cryptocurrency.


Charged Particles is an innovative platform, allowing users to deposit ERC-20/721 and 1155 tokens directly into their NFTS. In his talk, Lakoff described NFTs as “gift baskets” that can hold a variety of digital assets. In essence, NFTs can be “charged,” holding tokens that can be completely customized. As the NFT market is extremely young, we will have to wait to see how builders and creators choose to build inside and on top of non-fungible tokens.


Stay tuned for highlights from Day 2 of ETHCC tomorrow, including Vitalik Buterin’s state of Ethereum address. I’m Origin and am live on the ground giving you the latest news at ETHCC 2021. 


Make sure to tune in for our Twitter Spaces live from the conference Thursday, July 22nd at 10:00 am EST/ 4:00 pm CEST



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Anyone who knows anything about GaryVee probably knows that the Chairman of VaynerX and CEO of VaynerMedia is a savvy and relentless entrepreneur. Despite the technical difficulties that delayed the launch of his first NFT on May 5th, a galvanized community of friends, fans, and followers are eagerly awaiting his “VeeFriends” drop. For 15 years, GaryVee has interacted with, inspired, influenced, and informed hundreds of thousands of people about trends and patterns in consumer behavior. His genesis NFT collection was borne out of the idea that business with friends around common interests can be fun. VeeFriends is an interactive roadmap to create value and access for on-chain communities, with NFT blockchain technology paving the way.

“When you think about what he’s doing, this is going to be the first of its kind–not the first event ticket, but it definitely is the first conference ticket, and what GaryVee is providing outside of that, a community around the access tokens, is something that a lot of people haven’t been thinking of yet,” said Dave Curry, known to the NFT community as Black Dave, an artist and thought leader on the blockchain, decentralized systems, and DeFi. A total of 10,255 tokens will be released, consisting of 9400 admission tokens, 555 gift goats, and 300 access tokens; including many one-of-ones. Each artwork characterizes traits that GaryVee believes in and champions, and rather than simply auctioning off an NFT, every VeeFriends token also includes a smart contract that gives it “utility” through metadata.

“My first thought is that this is genius,” said Ben Lakoff, Co-Founder of Charged Particles, a protocol that allows users to deposit any ERC tokens into any NFT. “GaryVee has a very vibrant community and followers. There’s this new world I see coming, and it’s some confluence of NFTs, social tokens, and people interacting with their fans and communities in new and engaging ways, and I think GaryVee is rolling it all up into something new. It’s fantastic, and I think it’s good for his community as well as the NFT community,” Lakoff remarked. VeeFriends tokens include a three-year access pass to attend VeeCon, a new multi-day GaryVee event in 2022, 2023, and 2024 focused on business, marketing, ideas, creativity, entrepreneurship, innovation, competition, and of course fun. Friends of GaryVee will enjoy group hangouts, leisure activities, games, sports, brunches, dinners, and surprise gifts hand-delivered to their home.

Since the new year began, the NFT market has been flooded with new and established artists, opportunistic celebrities, reactive brands, quick-pivoting athletes, and influencers of all kinds attempting to cash in, and cash out. Conceptually, a shortage of ingenious applications for purposing NFT smart contracts by design is as apparent as the blockchain is transparent, with very few high-profile drops that look, feel, or function entirely unlike anything we’ve already seen before. Among the likes of GaryVee, however, a mindful group of pioneering trendsetters are carefully considering their genesis pieces.

“GaryVee has been talking about blockchain for years, so you know what you’re talking about when you’re a blockchain OG,” said Black Dave, who has become a trusted figure and resource for the burgeoning NFT community in rooms on the Clubhouse app. A self-proclaimed GaryVee fan for at least a decade, Black Dave used to follow GaryVee on Youtube. “I think he was waiting for the right amount of attention to be in the space because his whole ethos is about focusing on where attention is and not trying to bring attention to things. You kind of get a pass to get into NFT’s anytime you want because we know that you’ve been taking blockchain seriously.” Black Dave said. GaryVee purchased $25,000 worth of Bitcoin in 2014, and by 2017, he was already telling a news channel that the blockchain could overthrow America, China, and Russia. GaryVee has been championing Ethereum and NFTs ever since—including CoinGeek Live where he discussed the emergence of on-chain social media platforms last year. This year, GaryVee was featured with multiple guests in a panel discussion on the future of NFT collectibles at NFTHack, a weekend summit powered by ETHGlobal.

“I know there’s a lot of cash grabs and people jumping onto this bandwagon because it’s hot, and it’s the cool thing to do, but I know by, and the project GaryVee chose to collaborate with is well respected in the NFT space. I think it makes a lot of sense if GaryVee holds his end of the bargain, and continues to recognize these token holders and the value they provide within his own world that he has created,” Lakoff said.

Consumers can purchase VeeFriends tokens using ETH (Ethereum) through a non-custodial digital wallet of their choice via Dutch auction. The sale of VeeFriends tokens has been set up to accept payments from MetaMask, Portis, and WalletConnect compatible digital wallets. A Dutch auction will start the sale of each token at its highest set price; instead of bidding up, the selling price goes down. Consumers can buy a token at any moment, or wait for its price to be incrementally reduced until the token ultimately reaches its price floor if it is yet unsold. VeeFriends tokens will start at 3ETH and go down to .5ETH per NFT. Relatively speaking, GaryVee’s 2018 immersive consulting sessions known as 4Ds (Daily Digital Deep Dive) were selling for $12,000 per seat in March 2019. That’s about the same price as 3ETH right now. For context, over 350 alumni have been through GaryVee’s 4Ds program in New York, Los Angeles, Miami, Chattanooga, and London.

“I think it’s interesting that GaryVee is letting everyone set their own price for entry into the conference because, with the Dutch auction, the price will drop lower and lower until all the tokens are sold out, just like the Meebits did last week. What’s interesting is that VeeFriends tokens are for three years. If I attend VeeCon 2022 and it’s absolutely insane, that increases the hype for VeeCon 2023, bringing added value for 2023 and 2024 token access. But if the conference is less than stellar, there’s a possibility that if someone doesn’t want to attend, they may potentially be selling on the secondary market at a loss,” Black Dave pondered. This sets a level of expectation for GaryVee and his team to exceed in curating nostalgic experiences for VeeFriends token HODLers. “I have always been about building businesses and creating value for my community, and this NFT project allows me to do both,” GaryVee noted. In addition to 108 one on one access tokens for sale when VeeFriends drops, five free scholarship tokens will also be distributed for access and mentorship from GaryVee and his professional network.

“One reason why GaryVee was gonna release his first NFT on May 5th, five-five, is because that’s his favorite number,” notes Craig Wilson, a writer, filmmaker, and sports cards collector. “If you’ve ever seen a selfie of GaryVee with somebody, and he’s putting up five fingers, now you know. I forget the reason why his favorite number is five, yet that’s interesting synchronicity right there,” Wilson noted.

Some days Wilson listens to GaryVee in his ear for hours on end, or on his television while doing other things. “GaryVee speaks to me in a way that a good band does with great lyrics or poetry. I relate on so many different levels. I’m looking at sports cards, working on my own collectible NFT, multi-tasking, washing dishes, just like people do in NFT rooms on the Clubhouse app,” Wilson laughs. He has been looking forward to GaryVee’s first NFT release and recalls his mentor’s advice about standing out in a crowded NFT market. Wilson wants his own NFT collectibles to tell a story, with a puzzle embedded in their design.

“At this point in my life I just want to work with my friends or people I love, so I feel the same way GaryVee does about my own journey as an artist and content creator. GaryVee has spoken about this a lot, because he believes that in the future, NFTs will be kind of like social media, and you’ll look at someone’s wallet, and notice, ‘Oh, you were at VeeCon22? I was there too!’ and you’ll know you’re bonding with a like-mind,” Wilson muses. This is how VeeFriends are made.

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